Whenever I finish a project, I’m always excited to get it out on every platform available to me. Until this moment, I have yet to create a structured rollout plan. As I prepared to release my Space Cadets short, I continued reading Liz Blazer’s Animated Storytelling, for more advice. It’s interesting, I learned the importance of prepping for my animations through storyboarding & sketching. But it was not a thought until the last chapter that planning must also occur, regarding how we introduce our content to the world.
Step 1:Package Your Project
These tips set our films up for success when sharing them at film festivals. Any questions viewers may have will have a higher chance of being answered as they experience our packaged project.
Package Your Project:Finishing a project may feel like we can let go and relax, but the work isn’t done yet. The next step is to prepare the film to have everything it needs to move forward for award consideration. This means professionally presenting the film with everything the submission board requested.
Make Sure Your Project Is Accessible: Depending on the platform used we can choose between a password protected link to share the video such as Vimeo. Or we can use a site like FilmFreeway to upload our film directly to submit to festivals.
Create A Title Logo and Still: These two photos will train all who come in contact with our film to be able to quickly identify it. It also serves as photos that can be used for promotional materials on websites or posters.
Synopsis With A Hook: Think of a one to two sentence description of the project that draws the interest of those who hear it. It will be repeated on websites and publications as a first take on your film, so it is important not to rush creating the hook.
The Tag: This is the text that intrigues audiences when they read it at the bottom of our movie poster.
Director’s Bio: This is our professional introduction that includes our qualifications that were needed to create the movie. Having a headshot is great because it allows us to connect ourselves to our work.
Story of the Film: This explains why we wanted to create our film and why there was a need to tell our film’s story. This helps prepare us for any interviews or viewer questions that may come after the film is viewed.

Step 2: Determine Where to Show Your Film
It is important to read the room when submitting our films. Once a project is completed there is this want to throw it against every wall to see where it sticks. But the wise approach would be to determine what your film is and then release it to communities that would appreciate it. So for example if your video features all of the hot rods of America, it’s probably wise not to release it in a bicycle festival.
We also receive the advice from Blazer to start out small when selecting festivals. It is important not to burn out at big film festivals when small ones have a better chance of getting in and winning awards at them have higher odds. She shares the understanding that if the film truly is great then it will rise to the top.
Step 3:Consider Skipping the Festival Route
We learned not to be married to our ideas of how our animations should look and sound during production. This concept applies to how we release our content as well. Sure, there might be a coveted film festival we may want to try for, but how many more people can be reached by releasing our film online?
Blazer also shares that festival submissions can create paralysis for some filmmakers because of how lengthy the process can be.After reading this chapter it reinforced releasing my work online should be my priority while entertaining festivals will serve as a secondary option.
Step 4: Create Your Network
Finding the people who connect with our art takes work and consistent content creation. Being surrounded by people who support us and the art we make has a huge impact on how our art is received. Social media platforms make it easier for us to connect with one another and enjoy what creators have to offer. It is as simple as reaching out to other creator’s and sharing support. Once this is done, people will come find our art and do the same.
Building an online presence comes down to engagement with others and teasing some of our work out before offering a full release. Creating tension and excitement will have viewers engaged, which means they will be aware of our work when it is time to release it.
Building our presence is not just limited to online, Blazer also encourages us to go to, in person networking events. Yes, being social in person may warrant a little incentive to get out of the house. But once at these events, meeting our people and heroes makes it worthwhile.
Step 5: Share and Repeat
Just as it is important to package our projects to set them up for success, it is important to create our correspondences the same way. Proofreading everything makes employers appreciate our submissions because they’re not trying to decipher hieroglyphics and they can make their determinations quicker.
Blazer ends her book giving us the advice to never stop creating. Being an artist means that we constantly must push ourselves to try new things and to keep current skills sharp.

Research
Warning!!!!!Explicit Lyrics!!!!!
This music video sets an example of how we can have fun with 2D animation on live film. We can keep in as many real elements we want while introducing as many animated elements we desire.
Space Jam brought 2D animation together with live action to give kids a movie that brought together their favorite athletes and cartoon characters. Animators decided to animate the world that Space Jam existed in while adding in real elements and actors as the storyline needed.
Good News showed vibrant backgrounds that detaches viewers from reality paired with added photos and videos of Mac Miller before his passing which anchors us throughout the visual experience.
Create
I’ve used my business logo as my social media icons and realized that unless viewers consumed my content for some time, they could not make the connection between myself and my purple astronaut. I planned to make a series of shorts where dressed as my logo I travel to different places in CT that hold art murals. Using the act of exploration as the premise of these shorts I also wanted to introduce fun animations that exist half in reality, half in animation.
The first film location is located at the State Street and I-691 underpass in Meriden. The Rainbow Underpass, is a community lead effort to beautify and transform dark underpasses.
The second film location is located at West Main St. Its vivid colors always pulled my attention as I whizzed by on my way to the highway.
I had fun putting together my book story short film. It made sense to take my logo stinger and improve on it by making my spaceship’s light more translucent to mimic light. I added my planet twirling so that viewers had more time to read my business’ name.
For the film I started in my living room and used the Roto Brush in After Effects to cut out my initial background. After animating my portals, I used them as transitions to each next scene. Adding animated items to my live footage involved utilizing position animations but they came to life with the different sound effects added in.
I want each short to be enough time to pull in viewers just enough to make them want to view the next posted short. After completing this project, I plan to make this a series where I travel throughout CT to share its art murals.



























